social-media

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• SKILL.md

SKILL.md (first lines)

# Social Media Content Skill

This skill provides guidelines for creating engaging social media content that drives engagement and shares.

## When to Use This Skill

Use this skill when asked to:
- Write a LinkedIn post
- Create a Twitter/X thread
- Draft social media announcements
- Repurpose blog content for social

## Research First (Required)

**Before writing any social media content, you MUST delegate research:**

1. Use the `task` tool with `subagent_type: "researcher"`
2. In the description, specify BOTH the topic AND where to save:

```
task(
    subagent_type="researcher",
    description="Research [TOPIC]. Save findings to research/[slug].md"
)
```

Example:
```
task(
    subagent_type="researcher",
    description="Research renewable energy trends in 2025. Save findings to research/renewable-energy.md"
)
```

3. After research completes, read the findings file before writing

## Output Structure (Required)

**Every social media post MUST have both content AND an image:**

**LinkedIn posts:**
```
linkedin/
└── <slug>/
    ├── post.md        # The post content
    └── image.png      # REQUIRED: Generated visual
```

**Twitter/X threads:**
```
tweets/
└── <slug>/
    ├── thread.md      # The thread content
    └── image.png      # REQUIRED: Generated visual
```

Example: A LinkedIn post about "prompt engineering" → `linkedin/prompt-engineering/`

**You MUST complete both steps:**
1. Write the content to the appropriate path
2. Generate an image using `generate_image` and save alongside the post

**A social media post is NOT complete without its image.**

## Platform Guidelines

### LinkedIn

**Format:**
- 1,300 character limit (show more after ~210 chars)
- First line is crucial - make it hook
- Use line breaks for readability
- 3-5 hashtags at the end

**Tone:**
- Professional but personal
- Share insights and learnings
- Ask questions to drive engagement
- Use "I" and share experiences

**Structure:**
```
[Hook - 1 compelling line]

[Empty line]

[Context - why this matters]

[Empty line]

[Main insight - 2-3 short paragraphs]

[Empty line]

[Call to action or question]

#hashtag1 #hashtag2 #hashtag3
```

### Twitter/X

**Format:**
- 280 character limit per tweet
- Threads for longer content (use 1/🧵 format)
- No more than 2 hashtags per tweet

**Thread Structure:**
```
1/🧵 [Hook - the main insight]

2/ [Supporting point 1]

3/ [Supporting point 2]

4/ [Example or evidence]

5/ [Conclusion + CTA]
```

From bharathrajp14/myai, MIT.

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