Chalk Labs

Be the answer AI searchgives, not a link

Classic search rankings plus Answer Engine and Generative Engine Optimization, structured for Google, ChatGPT, Perplexity and Gemini to find, trust and cite you.

Built for AI-first discoveryRetainers from $3k/month · audit-first
The goal

If AI engines cite you as the answer, you win the search that no one sees.

Deliverables

What you get

AI-engine citations

Content and schema engineered so ChatGPT, Perplexity and Gemini cite you as the answer.

Classic rankings

The Google fundamentals still done properly, technical, content, links.

Answer-block architecture

Every page built around the question it wins, with the answer machines can lift.

Measurement that's honest

Citation tracking across engines, not just a rank tracker screenshot.

Process

How it works

The same process we use on every account, adapted to this service.

Visibility audit

Where you show up today, in search results AND in AI answers, versus who's eating your demand.

Question mapping

The full set of questions your buyers ask, ranked by intent and winnability.

Build & publish

Pages engineered per question: answer blocks, schema, internal link architecture.

Cite & compound

Track citations per engine, double down on what gets lifted, prune what doesn't.

Fit

Is this a fit?

Good fit

  • Category where buyers research before they buy
  • Willing to publish real expertise, not thin content
  • Thinking in quarters, not days

Not a fit

  • You need leads this week (run performance instead)
  • Compliance forbids publishing anything substantive
  • You want 50 AI-spun posts a month
FAQ

Questions

SEO gets you ranked in classic search results. AEO (Answer Engine Optimization) structures your content so answer boxes and assistants quote it. GEO (Generative Engine Optimization) makes generative engines like ChatGPT and Perplexity cite you as a source. We run all three as one system, the same page can win in all three surfaces.

Early citations and answer-box wins often show inside 6–8 weeks; compounding organic growth is a 2–4 quarter game. We report citation and ranking movement monthly against the question map.

Partly. The /feeds system on this site is the same architecture we build for clients: 120 pages, each engineered around one question, with answer blocks and schema. You're reading the portfolio.

Contact

Talk to us about seo · aeo · geo

A few lines on what you're building and where growth is stuck is enough. One of the founders reads every message and replies within one working day.

Goes straight to both founders.