01Local commerce · Bengaluru, IN
Meru Trophy
From invisible to 27,300 Google clicks in 16 months
27.3kClicks in 16 months
2.3MSearch impressions
6.9Average position
- Before
- A local trophy shop with near-zero search visibility.
- What we did
- An AI-SEO programme built around the high-intent local searches buyers type right before they order.
- After
- 27,300 clicks and 2.3M impressions in 16 months, with page-one rankings for "trophy shop in bengaluru".
02Personal brand · Global
shilikajain.com
A brand-new site ranking #1 for its niche within a month
#1"Fractional PR manager crypto"
8.5kImpressions in 3 months
1 moLaunch to #1
- Before
- A new personal site with zero search footprint.
- What we did
- Chalk Labs built an AI-friendly site optimised for SEO, AEO and GEO, with automated blogs and social posting.
- After
- Ranked #1 for "Fractional PR Manager Crypto" within one month of launch.
03Decentralized AI · Global
Gaia
Forbes, Decrypt and Benzinga in five months
3Tier-1 features
6+Founder interviews & podcasts
5 moDec 2024 – Apr 2025
- Before
- A decentralized AI network needing mainstream credibility beyond crypto circles.
- What we did
- A sustained press and podcast engine run from December 2024 through April 2025.
- After
- Featured in Forbes, Decrypt and Benzinga, plus 6+ founder interviews and podcast appearances.
04Metaverse & gaming · India
Bullieverse
A $4M raise covered by Economic Times, Inc42 and Tech in Asia
$4MRaise announced
5+Business & tech outlets
- Before
- An early-stage metaverse startup announcing a $4M raise with no press relationships.
- What we did
- Narrative and release drafting, organic journalist pitching, and founder interviews.
- After
- Coverage across Economic Times, Inc42, Cointelegraph, YourStory, Tech in Asia and more.
05RWA tokenization · Global
MANTRA Chain
An $11M raise in CoinDesk, and the CEO in Cointelegraph
$11MRaise announced
2Tier-1 crypto outlets
- Before
- An RWA tokenization chain with an $11M raise to announce.
- What we did
- Raise communications: placement pitching and a CEO interview.
- After
- CoinDesk covered the raise and Cointelegraph ran an interview with CEO John Mullin.
06NFT infrastructure · Global
RARI Foundation
RARI Chain's mainnet launch, covered by The Block
MainnetLaunch on Arbitrum
The BlockLaunch-day coverage
- Before
- A new chain built to protect NFT royalties, going live on Arbitrum.
- What we did
- Launch-week press for the RARI Chain mainnet.
- After
- The Block covered the mainnet launch and its royalty-protection angle.
07Wallet infrastructure · Global
Web3Auth
Web3Auth's view on MPC wallet security, in Blockworks
BlockworksThought-leadership feature
- Before
- A wallet-infrastructure company with a technical security story to tell.
- What we did
- Thought-leadership pitching on MPC wallets and crypto security.
- After
- Blockworks ran the piece on MPC wallets and security.